June 20, 2025

Vieira's Lied (AGAIN!)

What do you call it when a retired federal judge asks you a question and you lie to their face? And when that same judge tells you to 'take it down' but you don't listen and continue selling the bags that you SWORE under oath that you were no longer selling? We called the store and received confirmation that Vieira's Bakery, even AFTER swearing under oath that they were no longer selling the knockoff bags, are indeed STILL selling them! Also, this particular store distributes through their own warehouse, so that means Vieira's sold it DIRECTLY to them- not through a distributor.

Color us shocked and surprised that they once again... LIED! And every time we catch them in a lie and expose those lies, they get upset with us.

You know how you combat that? You simply STOP LYING.

“You know how you combat that? You simply STOP LYING.”

By the way, the lovely people at Woodman's proudly told us they are selling MULTIPLE SKUs and they were even so kind to tell us EXACTLY WHERE in the store we can find it.

The saddest part about this situation is how easily Vieira's likes to shift the blame onto other people. It is truly, truly despicable how they couldn't once take responsibility for their own actions.

In this particular situation, they once again tried to blame the retailer, claiming some tech guy must have messed it up.

However, our conversation with the retailer says otherwise. Also, this is no ill will towards the retailer. They seem like lovely people and they were so kind and helpful when we spoke with them. In fact, it's kind of heartbreaking how they are now entrenched in this lawsuit due to Vieira's Bakery's inability to tell the truth. Vieira's Bakery is STILL selling the knockoff bag despite claiming they are not

Vieira's Bakery Authentic Portuguese Rolls in the burlap-look bag listed for sale on Woodman's website
Price Rite search results for Vieira's Bakery, showing Vieira's Bakery Authentic Portuguese Rolls
Vieira's Lied (AGAIN!)
From the archive.
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